Sydney – February 15, 2018 – Leadbolt, the high performance mobile advertising platform for user acquisition and app monetization, is recognized as a top-performing ad channel driving the highest quality ROI on Android for mobile marketers in the ‘2017 Singular ROI Index’.
With over $1B in revenue, 315M installs,1.7K+ apps, and 1.2K+ mobile media partners analyzed, the Singular ROI Index is the largest study of its kind in the mobile marketing industry.
Leadbolt ranks among the Top 15, out of the more than 1200 mobile media partners analyzed, across the following categories:
Android Platform, All Regions, All Verticals
Android Platform, Gaming and Non-Gaming Apps
Android Platform, Regional Breakdown, All Verticals:
The Singular ROI Index ranks mobile media sources using 3 vital factors:
- Quality (based on ROI or revenue divided by cost)
- Scale (total ad spend)
- Fraud (penalty based on the percentage of fraudulent installs driven by a media source)
“We pride ourselves on achieving post-install goals for user acquisition and app install advertisers. Delivering quality at scale has been our focus since day one,” says Dale Carr, founder and CEO of Leadbolt.
“Everything we do is centered around delivering exceptional performance – from our machine learning technologies and targeting abilities, and optimizing on multiple post-backs and revenue-triggered events, to our Direct Relationships and fraud prevention practices, that achieve ROI goals efficiently and keep ad spends safe.”
This report comes on the heels of the H1 2017AppsFlyer Performance Index, which recognized Leadbolt in the Power Ranking for the worldwide Gaming category for both Android and iOS, and a #7 spot across India for Non-Gaming apps on Android, during Jan-June 2017.
The complete report is available for download here.