Getting the Retailer’s App Ready for Black Friday

Application developers and retailers with companion mobile apps, brace yourselves for what is expected to be the single biggest day for mobile shopping yet – and it is right around the corner on Nov. 28.  So how can mobile commerce app marketers get prepared to capitalize on the holiday shopping surge?  From providing seamless transaction experiences, to promoting your app and being charitable, Leadbolt’s Dale Carr, shares what you need to know in this Mobile Commerce Daily article.

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