KnowYourMobileAdTechChoices

Demystifying the Buying and Selling of Mobile Ads

Whether you’re an app developer looking to monetize your app through advertising, or an advertiser interested in reaching a mobile audience, the business of buying and selling mobile ads may seem overwhelmingly complex, with many ad tech solutions and buy-sell platforms offering different ways of doing business.
Here’s a simple overview of the benefits of each type of method to help guide your selection process and help you choose the business partner that best matches your preference and goals.
Read Full Article at App Developer Magazine