3 Golden Rules of Mobile Advertising: Location, Location, Location
Anyone who has been in the home-buying market has learned that with a finite amount of geographic territory available, selecting a desirable location will ensure a lasting and profitable investment.
The same principle is true of your mobile app monetization strategy. Your app’s real-estate is precious. When you consider that your app is a carefully planned environment with finite space available and displayed on limited screen sizes, sacrificing any portion of your app’s real-estate is a delicate matter. To help drive your app revenue using mobile ads, heed the three time-tested golden rules of real-estate:
Location, Location, Location. Where you place ads within your app is important – and their location within your app will impact your user experience as well as the value of what you get out of this monetization strategy…Read Full Article at Inside Mobile Apps