Roundup: What’s New in Mobile Measurement and Attribution

News Roundup - What's new in mobile campaign measurement and attribution - February 2019. The latest announcements from Adjust, AppsFlyer, Kochava, Singular, and Tune

February brought big announcements from several of the leading measurement and attribution companies across the mobile advertising industry. Many new features offer additional methods and tools for campaign measurement, as app marketers continuously strive to get a clearer picture about the new users they bring onboard, and streamline their advertising practices to become even more efficient at attracting high value … Read More

MarketingRoundup: What’s New in Mobile Measurement and Attribution

Kochava Traffic Index: Leadbolt Ranks Among Top Five Media Partners

kochava traffic index q3-q4 2019

February 5, 2019 — Kochava, the industry leader in measurement and attribution for connected devices, today released its Traffic Index Report, which evaluates its media partners’ performance in Q4 2018. The report shines a light on the integrity of data being delivered by partners, which has shown significant improvement as the industry unites against fraud. Of note, the report showed … Read More

MarketingKochava Traffic Index: Leadbolt Ranks Among Top Five Media Partners

AppsFlyer Performance Index February 2018

Leadbolt is proud to be a top mobile media partner in the AppsFlyer Performance Index

The AppsFlyer Performance Index (February 2018) has again recognized Leadbolt as one of the Best Media Sources in Mobile Advertising. The report was launched in step with Mobile World Congress, and comes on the heels of another mobile attribution partner report, the Singular ROI Index. The report looked at more than 250 media networks from July – December 2017, and … Read More

MarketingAppsFlyer Performance Index February 2018