Publisher’s Objective: Building on their early app monetization success using full-screen interstitials from Leadbolt, game publisher 3dinteger wanted to explore and test additional ways to monetize their Android game, Toy Truck Rally 3D. Leadbolt Solution: A dedicated Leadbolt Account Manager recommended introducing Rewarded Video Ads during challenging moments of gameplay, when players are determined to advance to the next level. … Read More
Securing Venture Capital for that Next App Development
Whether you’re a single app developer looking to increase the size and scale of an upcoming release or the owner of a fledgling app development company, it can be incredibly beneficial to take on some form of venture or other funding in order to grow your business, to hire other employees and more. Let’s take a look at a few … Read More
How to maximize your eCPMs using LeadBolt's Advanced Overlays
You’ve heard the buzz about LeadBolt’s Advanced Overlays. It’s true – our app developers are generating extremely high eCPMs with this signature ad format. The good news is your app can do that too! Beat the banner blindness – multiply your eCPMs! Advanced Overlays enable users to “unlock” another level of your game, view quiz results or gain access to … Read More