2015 Developer Manifesto is here!

DeveloperManifesto_LeadboltBlog

In support of Developers everywhere:  a collection of personal mottos, wisdom, and insights to inspire you each and every day!

Marketing2015 Developer Manifesto is here!

eCPM Challenge with Leadbolt. How FIVEBITS had huge success and WON!

fivebits_LeadboltSuccessStory

If you’re reading this, you may already know that Leadbolt is a globally recognized mobile advertising marketplace. We’ve been here for over 5 years so it’s safe to say we have a huge amount of experience in this space. The 2 biggest differences you’ll experience with us, as opposed to the rest are: Service & Performance on our Direct Deals … Read More

MarketingeCPM Challenge with Leadbolt. How FIVEBITS had huge success and WON!

A Heartfelt Thank You

Thank You and Happy Holidays from Leadbolt

As the holiday season is upon us, I want to take this opportunity to personally thank you for your continued support and feedback and most of all, for working with us. It’s been an incredible year of growth and welcomed challenges, as our ever-evolving mobile industry continues to tighten up governance to ensure controlled, safe and rewarding experiences for app … Read More

MarketingA Heartfelt Thank You

Developer Spotlight: See how ZooMob reached 1 million downloads in a year

ZooMob logo

In today’s Developer Spotlight,  Leadbolt sat down with ZooMob, a mobile app development house, for a candid conversation about what they learned while creating their highly popular first app. We asked them to share their knowledge, insight and offer advice from the frontline for anyone interested in becoming an app developer, and to help other developers overcome similar challenges. In … Read More

MarketingDeveloper Spotlight: See how ZooMob reached 1 million downloads in a year

Leadbolt Announces 42% Increase in Mobile App Downloads on Thanksgiving Day

Leadbolt shares network activity for Thanksgiving 2014; app downloads soar 42%

Leadbolt Announces 42% Increase in Mobile App Downloads on Thanksgiving Day 2014 Overall mobile app downloads, app usage and in-app mobile ad campaign engagement rise over U.S. holiday weekend December 4, 2014, Los Angeles, CA – Leadbolt, The Next Generation Mobile Marketing Platform for developers and advertisers, today announced a 42% spike in app downloads occurring across all US activity … Read More

MarketingLeadbolt Announces 42% Increase in Mobile App Downloads on Thanksgiving Day

InfoGraphic: The User’s Journey Through In-App Mobile Advertising

With so many mobile in-app ad formats available in the marketplace, it might leave you wondering about the best placement within your app for each ad type, as well as what level  of performance to expect from each ad type.  Understanding the user’s journey through app usage and ad interactions can help you unlock the monetization potential for your app. … Read More

MarketingInfoGraphic: The User’s Journey Through In-App Mobile Advertising

Get Hired. 10 Things to Know About Mobile Gaming & Advertising Sales

gethired_Leadbolt_mobilecareers

Like the idea of playing games and making money? Here’s 10 key tips to know that will help you on your career path: 1. Download games, everyday! In this industry you will spend a lot of time playing games and looking at various advertising strategies! You can begin to work out the average length of game play sessions, death rates, … Read More

MarketingGet Hired. 10 Things to Know About Mobile Gaming & Advertising Sales

Success Story: Vodafone UK Wins Customers Using Free Instant Call Back Feature

Vodafone_SucccessStory_Leadbolt

Product Advertised:  Vodafone Red Business Plans, Special Offers: FreeHTC One Mini on Vodafone Red Samsung Galaxy Tab S for Business Platforms: iOS, Android and Windows8 Campaign Type: New Service Launch The Situation Vodafone set out to reach and engage its target audience of UK businesses to promote the launch of their new business plan services. Promoted offers featured Unlimited UK … Read More

MarketingSuccess Story: Vodafone UK Wins Customers Using Free Instant Call Back Feature

We’re Headed to Apps World London!

AppsWorldLondon2014TicketGiveaway

Here’s Your Chance to Win a 2-Day Gold, All-Access Pass We’re excited to exhibit at Apps World London this year, a premier event that brings together the entire spectrum of the app ecosystem for debate and discussion.  This huge 2-day event will be taking place November 12-13 at London’s ExCel and we’d love to see you there at Booth #187! … Read More

MarketingWe’re Headed to Apps World London!

Seasonal Strategies for Games

SeasonalEffectsforApps

Timing is everything and capitalizing on holidays is key to driving fresh content to your games. Let’s face it, holiday seasons such as Christmas, Halloween & Valentine’s Day are revenue beasts. As a developer/publisher, all you have to do is jump in and take a slice. Let’s discuss strategy around this to ensure you are getting the most out of … Read More

MarketingSeasonal Strategies for Games