High-performance Video + Interstitial Ads are a winning combo for MultiCraft LLC

MultiCraftII_Leadbolt_SuccessStory_VideoAds

The Objective MultiCraft LLC were experiencing low eCPMs using existing ad-serving partners and sought higher returns from in-app advertising. MultiCraft LLC was looking for a team of experts in the mobile app monetization industry who could help them boost eCPMs to meet their targets. Leadbolt Solution Leadbolt introduced high-performance Video and Interstitial ads, available in the Direct Deals Marketplace. This … Read More

MarketingHigh-performance Video + Interstitial Ads are a winning combo for MultiCraft LLC

Leadbolt Video Ads extend campaign reach and exceed user acquisition targets

Success Story - Leadbolt Video Ads

The Objective Movile Internet Movel S.A. was seeking to substantially boost their existing user base for PlayKids, a video and educational games app for children. Previously, they ran volume based interstitial and banner campaigns but these campaigns failed to attract sufficient new users to meet their user acquisition goals even with a competitive CPI. Leadbolt Solution Utilizing Leadbolt’s Video Ads, … Read More

MarketingLeadbolt Video Ads extend campaign reach and exceed user acquisition targets

That’s a Good Boy…Dog Simulator App Fetches $14 eCPMs!

Dog Simulator Fetchs $14 eCPMs

Leadbolt’s full-screen interstitial ads fetched $14 eCPMs and created an entirely new revenue stream for Mobile Apps Ltd., maker of free Android casual game, Dog Simulator. “Leadbolt enabled us to monetize our app in a non-intrusive fashion, allowing us to expand our game with new features and content without having to rely solely on In-App Purchases,” said Warren Miller, Director, … Read More

MarketingThat’s a Good Boy…Dog Simulator App Fetches $14 eCPMs!

Leadbolt officially part of Google AdMob’s Ad Network Mediation

LeadBolt_Google_Admob_Mediation_Partner

We are pleased to announce to all of our publishers, app developers and partners around the world that we have officially become part of Google AdMob’s ad network mediation as of January 2015. https://developers.google.com/mobile-ads-sdk/docs/admob/mediation-networks Now app publishers who are using Google AdMob, Google DFP and Google Mobile Ads SDK gain the ability to tap into Leadbolt’s high-performance app monetization solutions … Read More

MarketingLeadbolt officially part of Google AdMob’s Ad Network Mediation

The most important and influential game app trends in 2015

AppTrends2015_LeadboltBlog

If 2014 was the year of Flappy Bird, who knows what 2015 will be! However there were some really important trends that emerged in the course of 2014, trends we believe will begin to define mobile gaming on a much larger scale in 2015. We’ve assembled our guesses for what will be the most important and influential trends in 2015—read … Read More

MarketingThe most important and influential game app trends in 2015

Win an Expo Pass to Game Developer Conference in San Francisco!

gdc_VisitorExpoPass

We love this time of year, since two very fun and exciting industry events are happening at the same time — Mobile World Congress in Barcelona, and Game Developers Conference in San Francisco.  The Leadbolt team will be representing at BOTH, and we’re also offering an Expo Pass to one lucky winner at each event. For those of you who … Read More

MarketingWin an Expo Pass to Game Developer Conference in San Francisco!

Win a Pass to Mobile World Congress 2015!

mwc15_PassGiveaway_Blog

We’re excited to return this year at the world’s largest mobile industry conference in Barcelona. This huge event will be taking place from March 2-5, 2015 in beautiful Barcelona and we’d love to see you there. Come meet the team in the App Planet Hall – Booth #8.1C11! Simply tell us why you want to go for your chance to … Read More

MarketingWin a Pass to Mobile World Congress 2015!

2015 Developer Manifesto is here!

DeveloperManifesto_LeadboltBlog

In support of Developers everywhere:  a collection of personal mottos, wisdom, and insights to inspire you each and every day!

Marketing2015 Developer Manifesto is here!

eCPM Challenge with Leadbolt. How FIVEBITS had huge success and WON!

fivebits_LeadboltSuccessStory

If you’re reading this, you may already know that Leadbolt is a globally recognized mobile advertising marketplace. We’ve been here for over 5 years so it’s safe to say we have a huge amount of experience in this space. The 2 biggest differences you’ll experience with us, as opposed to the rest are: Service & Performance on our Direct Deals … Read More

MarketingeCPM Challenge with Leadbolt. How FIVEBITS had huge success and WON!

A Heartfelt Thank You

Thank You and Happy Holidays from Leadbolt

As the holiday season is upon us, I want to take this opportunity to personally thank you for your continued support and feedback and most of all, for working with us. It’s been an incredible year of growth and welcomed challenges, as our ever-evolving mobile industry continues to tighten up governance to ensure controlled, safe and rewarding experiences for app … Read More

MarketingA Heartfelt Thank You